Web Design Chichester
Responsive Web Design
Responsive Web Design is a powerful way to create Mobile Friendly Websites. We can help you raise user engagement and retention, with a website that can scale across all devices, resizing structure and content automatically behind the scenes.
Since 2012 we have seen an evolution in the variation of technology that are able to access the internet. We still use fluid grids, containers, auto resizing images, and media queries, but those things alone no longer form a full schematic of what Responsive Web Design involves. Technology and web design techniques are in a perpetual state of change, so the definition of Responsive Web Design should give us a different way of thinking that will be just as applicable after five years of change as it is today. A way of thinking can be summed up as by Responsive Web Design is an approach to developing websites that can respond to all known web browsing devices, with content delivery and user interaction optimised to the max possible for all visitors.
On April 21st 2015, Google changed the game, businesses must now cater for the growing device market. Studies have shown that around 52% of all website traffic comes from smartphones and tablets of all shapes and sizes, therefore Mobile Friendly Websites can now influence how high websites rank in search engine results. The Responsive Web Design trend is now so prevalent, that Google has begun to boost the rankings of websites that are mobile friendly if the search was made from a mobile device. This effect of penalising websites that are not mobile friendly or responsive is in play now.
The speed of a Responsive Website is something that should be regarded above everything else. That extra bit of code on your website might make it look a little more sexy, it will not have a good result for visitors who have left even before your website loads. Faster websites also allow for your mobile users to have a seamless experience from their desktop counterparts. Whether we constantly think about it or not, the speed of a website can have a drastic impact on your visitor's experience.